StarTimes launches season 5 of a glimpse of China to deepen China–Africa understandingStarTimes launches season 5 of a glimpse of China to deepen China–Africa understanding

DAR ES SALAAM: StarTimes has officially launched Season 5 of A Glimpse of China, an informative television program aimed at providing African audiences with a clearer and more comprehensive understanding of China’s development, culture, and modern transformation.

Co-produced with the International Department of the CPC Central Committee, the program was first introduced in 2020 as part of efforts to strengthen mutual understanding between China and Africa through media cooperation.

The new season focuses on China’s achievements in technological innovation, rural revitalization, people-centered development, and ecological protection. By using “small stories to tell the big picture,” the program offers viewers deeper insight into China’s policy directions and the driving forces behind its modernization.

Over the past five years, A Glimpse of China has steadily expanded its reach across Africa, supported by high-quality production, compelling storytelling, and a well-targeted distribution strategy. Its use of clear, relatable language tailored to African audiences has helped bridge cultural gaps and build a strong and loyal viewership.

Currently, the program airs on StarTimes channels ST Guide E and ST Guide F, as well as on the StarTimes ON streaming platform, which boasts more than 28 million users across the continent. This wide, multi-channel presence ensures the program reaches millions of viewers eager to learn about China’s rapid development and its growing influence in global affairs.

Beyond showcasing development, A Glimpse of China reflects the spirit of China–Africa partnership by promoting mutual learning, cultural exchange, and stronger people-to-people connections. By presenting China in ways that resonate with African audiences, the program continues to contribute to deeper cooperation and shared understanding between the two regions.

Leave a Reply

Your email address will not be published. Required fields are marked *